According to my Internet Devil’s Dictionary, the definition of ‘Coming soon’ is not optimistic.

Coming soon [kuhm-ing soon] adj. 1. A false claim used to reassure website visitors that content will appear before the domain expires.

I’ve heard that explaining jokes makes them funnier, so here’s what I mean. Most people/ businesses wanting a website will either launch one or they won’t.

When they don’t, they put a placeholder line of text promising that the website will be “Coming soon”. This holding position can last for decades.

When a website announces that it is coming soon, it usually isn’t.

This blog/ website became inactive on the 1st January 2026.

Something else is planned. It will be ‘coming soon’. See you then!